By Ken Y-N ( May 7, 2013 at 00:13)
? Filed under Lifestyle, Polls
Pet and Family, an insurance company who bill themselves as being ?low cost and short term?, took a look at pet owners? plans for Golden Week. Golden Week is just ending as I type this; the 29th of April and the 3rd, 4th and 5th are public holidays in Japan, and many employers (including mine) make the intervening days holidays too, and this week-long holiday period is known as Golden Week.
Demographics
Between the 12th and 14th of April 2013 1,667 pet (presumably cat and dog only) owners from all over the country aged between 20 and 79 completed ?internet research?. The means by which the sample were chosen, etc, is not disclosed. 68.0% of the sample were male, but no further demographic information was given.
Note further that it does not say if any people had both cats and dogs. or two sizes of dogs, etc, or if they had, how they should answer Q1 and others.
I?d like to see more detailed breakdown of the figures; how many people who went on overnight trips left their pets (specifically cats) home alone? When I was single, I left my cat at home for a maximum of three nights, although that was the exception rather than the rule, as I usually took him to a cattery. However, in Japan there are few catteries, so if we go away we have to put our cats in with the vets, and they just have a large-sized box to stay in.
I didn?t do anything this Golden Week bar one trip to the theatre (I slept through much of the first act!) and one trip to see the in-laws.
Research results
Q1: What kind of pet do you have? (Sample size=1,667)
| Small dog (under 10 kg) | 44.5% |
| Medium dog (10 to 25 kg) | 17.0% |
| Large dog (over 25 kg) | 4.7% |
| Cat | 33.8% |
Q2: What is your budget for Golden Week? (Sample size=1,667)
| ? | Dog owners | Cat owners | Average |
| All GW budget | 36,488 yen | 35,037 yen | 36,043 |
| Pet-related budget | 8,294 yen | 4,532 yen | 7,158 yen |
| Pet hotel budget | 12,220 yen | 11,389 yen | 12,072 yen |
Note that the pet hotel budget is for the 13.1% intending getting their pet looked after.
Q3: How has your budget for Golden Week changed since last year? (Sample size=1,667)
| ? | Dog owners | Cat owners | Total |
| Increased | 13.5% | 15.0% | 14.0% |
| Decreased | 20.8% | 19.2% | 20.3% |
| Not changed | 60.1% | 62.0% | 60.7% |
| Don?t know | 5.6% | 3.8% | 5.0% |
Q4: How has your pet-related budget for Golden Week changed since last year? (Sample size=1,667)
| ? | Dog owners | Cat owners | Total |
| Increased | 12.8% | 8.1% | 11.4% |
| Decreased | 11.9% | 7.3% | 10.5% |
| Not changed | 68.6% | 78.6% | 71.7% |
| Don?t know | 6.7% | 6.0% | 6.5% |
Q5: Do you plan to go out during Golden Week? (Sample size=1,667)
| ? | Dog owners | Cat owners | Total |
| Plan a hotel stay | 12.2% | 12.4% | 12.3% |
| Plan a day trip | 6.0% | 4.4% | 5.5% |
| Plan to go out other than on a trip | 4.6% | 3.9% | 4.4% |
| Would like to go out | 26.0% | 20.7% | 24.2% |
| Won?t go out | 35.4% | 41.1% | 37.3% |
| Don?t know | 15.8% | 17.4% | 16.3% |
Q6: Will you take your pet with you when you go out during Golden Week? (Sample size=those planning a trip)
| ? | Dog owners | Cat owners | Total |
| Will go together | 43.2% | 7.7% | 32.5% |
| Will put in pet hotel | 16.3% | 5.6% | 13.1% |
| Will get relative, friends to look after them | 8.3% | 7.7% | 8.2% |
| Will leave at home | 26.3% | 74.8% | 41.0% |
| Don?t know | 5.8% | 4.3% | 5.3% |
Q7: What is the furthest you plan to go when you go out during Golden Week? (Sample size=those planning a trip)
| ? | Dog owners | Cat owners | Total |
| Same city | 4.5% | 4.3% | 4.4% |
| Same prefecture | 27.1% | 23.9% | 26.1% |
| Othe prefecture | 61.8% | 66.7% | 63.3% |
| Abroad | 2.4% | 3.8% | 2.8% |
| Other | 4.3% | 1.3% | 3.4% |
Q8: Have you ever stayed with your pet at a lodging? (Sample size=1,667)
| Yes | 31.0% |
| No, but would like to | 20.7% |
| No | 48.3% |
Q9: Have you ever used a pet hotel? (Sample size=1,667)
| Yes | 41.4% |
| No, but would like to | 14.5% |
| No | 44.1% |
Q10: Where do you plan to go to, would like to go to when you go out during Golden Week? (Sample size=those planning or wanting to go out, multiple answer)
| ? | Dog owners | Cat owners |
| Public park | 34.1% | 19.2% |
| Shopping centre | 25.8% | 30.8% |
| Dog run | 19.5% | 0.9% |
| Mountains, seaside | 46.0% | 39.7% |
| Pet cafe | 9.8% | 1.3% |
| Relative?s, friend?s house | 23.0% | 26.1% |
| Other | 18.6% | 35.0% |
| Don?t know | 10.0% | 7.3% |
Read more on: cat,dog,pet and family
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Source: http://feedproxy.google.com/~r/WhatJapanThinks/~3/mh-bjU3gvAY/
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